Types of Businesses

Discover the ways your business can bring value to its customers.

Define Your Value

What will your company bring to the table? When creating a startup, it’s important to understand what value you are bringing to your customers. Solving this question early will allow you to narrow your market, clarify your business plan, and help others understand what your company offers. 

Inspired by Josh Kaufman’s Personal MBA, we’ve gathered twelve forms of value your company can provide.

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Charlotte Kane
Charlotte Kane Undergraduate Student, The Ohio State University

Startup Wars allowed me to understand everything that goes into starting a business in 90 days.

Darshita Bajoria
Darshita Bajoria Undergraduate Student, The Ohio State University

Startup Wars is an interactive way to learn and hone entrepreneurial skills while being a no-risk outlet. Great tool for those pursuing entrepreneurship.